Relevant Research
We looked Into two videos on Youtube that inspired the introduction to our advertisement. They both include chase scenes which is how we want to start of the beginning of the advertisement. The first video we looked at was the Yolanda Be Cool’s We No Speak Americano. We liked the whole feel to the advertisement, for example the vintage feel and the colours etc. Halfway through the song there is a chase scene with a policeman and a young guy, and we liked how this was stylized. We are also using similar characters, We are using a policeman, but instead of the music video that features a young man, the man that is getting chased in our music video is going to be the inventor of Coke. We also like how it’s similar to a short silent movie, and we will adapt elements of silent films such as subtitles to our advert
However, our advert is mainly based on the Hovis advertisement that is about a boy running through 122 years. We got the idea that in this case, the Inventor of Coke would be running through 126 years of Coke. In the end it’s going to be different, but the Hovis advertisement was a big impact on our idea.
We also liked how the time changes, the scenery and the appearance of the boy change. And we are also adding this element to our advertisement.
No comments:
Post a Comment